Brand Manager

REPORTS TO:

Director of Brand Management and Communications

MAIN ROLE:

Responsible for driving long-term relationships between the agency and its clients. Provides strategic counsel to clients. Oversees and is ultimately responsible for all initiatives for assigned clients.

WHY WE NEED YOU:

Brand managers are the “advocate” for the client’s brand within the agency. They provide essential business and marketing advice and should be seen as a part of the client’s internal marketing team. They are the “drivers” of producing agency revenue.

ROLES AND RESPONSIBLITIES:

  • Serves as the client’s brand’s ally within the agency
  • Oversees all activities for client’s initiatives in partnership with project manager
  • Serves as agency leader across all disciplines to produce integrated programs for client’s brands.
  • Monitors revenue and identifies new revenue streams for assigned clients
  • Approves all monthly billing for assigned clients
  • Keeps ClientTrac projections updated and informs director of any changes. Is responsible for meeting annual projections for assigned clients
  • Provides strategic counsel/direction to internal team and clients
  • Writes and kicks-off all project briefings with internal team
  • Manages annual planning process for all assigned clients
  • Maintain a thorough understanding of client’s business, category, competitive landscape and customer base in order to provide sound strategies to clients
  • Writing and delivering conference reports after all client meetings
  • Review execution of client work to make sure agency is delivering strategic solutions at every level
  • Establish and maintain an overall proficiency in other agency disciplines including media, public relations, digital, etc.

SPECIFIC SKILLS AND QUALIFICATIONS PREFERRED:

  • Relationship building skills
  • Good presentation skills
  • Self-starter with ability to work independently and collaboratively
  • Ability to work well with multiple personality types
  • Leadership and team-building skills – internally and externally
  • Strong business acumen
  • Ability to think on a strategic level
  • Strong written and verbal communication skills
  • Works well with deadlines

EDUCATION REQUIRED:

  • 4-year college degree

COMPUTER SKILLS:

  • Microsoft Office programs

Please email your resume to lpathmann@stoneward.com.